As SVP, Global Retail at Rakuten Advertising, Nick Fletcher has played a decisive role in establishing Rakuten Advertising as the leading network for Global Retail brands. Prior to this role, Nick served as Rakuten Advertising’s SVP EMEA, which saw Rakuten Advertising emerge as a market leader and the fastest growing network in the region. Before joining Rakuten Advertising, Nick was Head of Client Strategy at Tradedoubler UK, where he ensured his team delivered revenue and GP growth. Throughout his fifteen years in the industry, ten of which have been at Rakuten Advertising, Nick has been widely regarded among the team as a mentor to junior and experienced professionals alike. He champions the notion that Affiliate Marketing can be one of THE most influential marketing channels (he even bought his engagement ring though a content affiliate!)