Rakuten Optimism conference registration is $1250 per person however we are offering a discount early bird rate of $1100 for attendees that register before Monday, March 9, 2026. Passes include access to the entire event. On-site registration will be subject to a $1250 fee.

Complimentary Pass Guidelines:

• Advertiser: Rakuten Advertising advertisers have the opportunity to redeem 1 complimentary pass per affiliate MID. 
• Agency: Rakuten Advertising agency partners have the opportunity to redeem 1 complimentary pass per for preferred and 2 for platinum per company.
• Preferred Partner: Rakuten Advertising preferred partners have the opportunity to redeem 1 complimentary pass per company.

These special passes apply to the Optimism 2026 conference only. Passes are non-transferable. Contact your Rakuten Advertising Representative or email events@rakuten.com with your MID/SID for guidelines about redeeming complimentary passes.