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The 2025 Lineup

Rakuten Optimism officially begins on Wednesday morning however the Connection Room will be open on Tuesday for any attendees that would like to get a headstart on networking.
 

The Agenda

Select a Curated Program
By Theme

Connection Room Open

Tuesday, 1:00 PM

The Connection Room is open for meetings booked in advance of the event. When booking through the app you have the ability, based on availability, to select a table for four to hold your meeting.

If you'd like a reserved table or a private meeting room for the entirety of the conference, please view our sponsorship offerings.

  • Connection
  • For Advertisers
  • For Agencies
  • For Publishers

Registration Open

Tuesday, 1:00 PM
  • For Advertisers
  • For Agencies
  • For Publishers

Sessions (to be announced soon)

Wednesday, 9:00 AM
  • Inspiration
  • For Advertisers
  • For Agencies
  • For Publishers

Connection Room Open

Wednesday, 9:00 AM

The Connection Room is open for meetings booked in advance of the event. When booking through the app you have the ability, based on availability, to select a table for four to hold your meeting.

If you'd like a reserved table or a private meeting room for the entirety of the conference, please view our sponsorship offerings.

  • Connection
  • For Advertisers
  • For Agencies
  • For Publishers

Private Meeting Rooms & Pods

Wednesday, 9:00 AM
  • Connection
  • For Advertisers
  • For Agencies
  • For Publishers

Rewarding Experiences

Wednesday, 9:00 AM

Make the most of your Optimism experience and earn points to redeem for prizes

When you scan your bracelet and participate in specific event activities, you'll earn points for a variety of prize levels - to be announced!  Collect your prizes at the Rewarding Experiences Pavilion in front of the Costa de Sol Ballroom.  

Ahead of the event, more details and leaderboard will be listed in event app. 

  • Celebration
  • For Advertisers
  • For Agencies
  • For Publishers

Lunch

Wednesday, 12:00 PM
  • Connection
  • For Advertisers
  • For Agencies
  • For Publishers

Golden Link Awards

Wednesday, 5:00 PM

 

The Golden Link Awards will take place in the evening on May 28, 2025. The ceremony is aimed at celebrating and recognizing industry-leading advertisers, publishers and agencies. Nominations will open in February.

 

  • Celebration
  • For Advertisers
  • For Agencies
  • For Publishers

Breakfast

Thursday, 9:00 AM
  • Connection
  • For Advertisers
  • For Agencies
  • For Publishers

Sessions (to be announced soon)

Thursday, 9:00 AM
  • Inspiration
  • For Advertisers
  • For Agencies
  • For Publishers

Rewarding Experiences

Thursday, 9:00 AM

Make the most of your Optimism experience and earn points to redeem for prizes

When you scan your bracelet and participate in specific event activities, you'll earn points for a variety of prize levels - to be announced!  Collect your prizes at the Rewarding Experiences Pavilion in front of the Costa de Sol Ballroom.  

Ahead of the event, more details and leaderboard will be listed in event app. 

  • Celebration
  • For Advertisers
  • For Agencies
  • For Publishers

Private Meeting Rooms & Pods

Thursday, 9:00 AM
  • Connection
  • For Advertisers
  • For Agencies
  • For Publishers

Connection Room Open

Thursday, 9:00 AM

The Connection Room is open for meetings booked in advance of the event. When booking through the app you have the ability, based on availability, to select a table for four to hold your meeting.

If you'd like a reserved table or a private meeting room for the entirety of the conference, please view our sponsorship offerings.

  • Connection
  • For Advertisers
  • For Agencies
  • For Publishers

Executive Remarks & Keynote Speaker

Thursday, 10:15 AM
  • Inspiration
  • For Advertisers
  • For Agencies
  • For Publishers

Lunch

Thursday, 12:00 PM
  • Connection
  • For Advertisers
  • For Agencies
  • For Publishers

Sessions (to be announced soon)

Thursday, 1:00 PM
  • Inspiration
  • For Advertisers
  • For Agencies
  • For Publishers

Financial and Travel Happy Hour

Thursday, 4:30 PM
  • Connection
  • For Advertisers
  • For Agencies
  • For Publishers

Closing Party

Thursday, 7:00 PM

The Optimism Closing Party will bring everyone together for a festive farewell. Stay tuned for details!

  • Celebration
  • For Advertisers
  • For Agencies
  • For Publishers

Official sponsors

Give your brand the spotlight. All eyes will be on Optimism 2025, so maximize your exposure with one of our many sponsorship options. See how you can make a splash or reach out to our team for a bespoke opportunity.

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